Motion graphics and 3D
Motion graphics and 3D studio in Bangalore
Motion graphics and 3D visuals from The House of Edits, a Bengaluru studio, cover 2D campaign animation, explainer graphics, 3D product renders and architectural visualisation for retail, healthcare, technology and real estate brands, and for agencies needing a production partner. Our 2D visuals and 3D renders for Karya Siddhi Hanuman Temple in Melbourne helped communicate its proposed design to stakeholders.
What we make
What we animate, model and render
2D campaign and sales animation
Animated films for campaigns, seasonal offers and retail promotions, built on your brand guidelines and cut for every screen you post to, from a mall display to a phone.
Explainer and interface graphics
Screen elements, system graphics and text callouts layered over product walkthroughs, so a feature makes sense without a long voice-over. For FTA Global we created clinical UI graphics for Sigmoid and instructional text callouts for Tata Play Fiber demo reels.
Titles and graphics for films
Kinetic type, lower thirds, end cards and graphic styling planned as part of a brand, corporate or celebration film. Motion graphics integration and visual styling were among the services we delivered, alongside editing and post-production, on Hombale Films' official one-year celebration film for Kantara: A Legend.
3D product rendering
Modelled, textured and lit packshots of products and packaging for websites, listings, catalogues and launch posts. Renders also help when the product is not ready to photograph, or when every pack in a range must look consistent.
3D architectural visualisation
Renders that show a temple, a layout or a building before it exists, for boards, buyers, supporters and community members who cannot read a drawing set.
2D master plans and presentation boards
Master plan visuals and stakeholder presentation assets drawn in the same visual language as the renders, so the whole proposal reads as one document.
Interactive 3D for websites
Compressed 3D models that load in the browser and can be turned, tapped and explored, designed and built by the same team that makes our websites.
Proof
Work we have delivered
One MG Lido Mall2D sales animations for the mall's seasonal, retail and lifestyle campaigns, cut as landscape promotional animations and portrait sales reels, with typography motion and branding graphics that follow its brand guidelines.See the project 
SigmoidFor FTA Global, we created the clinical UI elements and system graphics overlaid on Sigmoid's MedTech explainer walkthroughs, alongside corporate video production, editing and post-production.See the project 
EMK Omni Pharma3D modelling and rendering of the company's pharmaceutical range, including the Atomni, Bisomni and Angi-Ntg product boxes, alongside website support and SEO work.See the project 
Karya Siddhi Hanuman Temple2D architectural visuals, 3D renders and stakeholder presentation assets for the temple in Bentleigh, Melbourne, finished with post-production image enhancement. It was one of the studio's first international projects.See the project 
GRMH Group3D architectural renders and a 2D master plan, made alongside corporate branding, a corporate profile and website consultation for G. R. Mohan Babu's business group.See the project 
VicWide Inspection ServicesFor this Werribee inspection company's website, we built a compressed 3D model of an illustrated house that visitors turn and tap to find the right service.See the project
How it works
From brief to delivery
What you receive
- Animation masters in 16:9, 9:16 and 1:1
- Text-free master for new offers or languages
- High-resolution still renders for print and web
- Product renders on transparent backgrounds
- Stakeholder presentation boards and PDF decks
- 2D master plan artwork
- Optimised GLB models for websites
- Editable project files, where agreed in scope
Source files
We gather the message, the platforms and every reference you hold: brand guidelines, dielines, architectural drawings, CAD files, photographs and screen recordings.
Script and styleframes
For motion we write the on-screen copy and design a few key frames that fix type, colour and pace. For 3D we agree camera angles, materials and the mood of the light.
Animatic or clay pass
A rough animatic with timing and guide audio, or untextured clay renders of the model, lets you approve movement and composition while changes are still quick to make.
Build
We animate the full piece or texture and light the scene, checking proportions, finishes and labels against the drawings and samples you supplied.
Review
You comment on timecoded links or marked-up stills, and we work through each round of feedback against the agreed brief.
Render and deliver
We render at final resolution, add sound design or image enhancement, and export every aspect ratio and format on the delivery list.
Budget
What decides the cost of motion graphics and 3D work
- Running timeAnimation is built second by second, so a short offer reel and a two-minute explainer are very different jobs, even in the same style.
- Style and complexityFlat 2D animation with type and icons takes less time than detailed illustration, character animation or full 3D scenes.
- Quality of source filesAccurate drawings, CAD models or dielines shorten modelling. Working from photographs or sketches adds modelling and approval time.
- Level of realismPhotoreal materials, landscaping, people and night lighting take longer to build and render than clean clay or stylised looks.
- Voice and soundA recorded voice-over, licensed music and custom sound design each add to the scope; a type-led piece set to a library track needs none of them.
- InteractivityA 3D model that visitors explore on a website needs optimisation and development work beyond still renders or a film.
Questions
Before you ask
Should our explainer be 2D motion graphics or 3D animation?
2D suits services, software, processes and offers, where type, icons and interface graphics carry the message. 3D suits physical products, devices and buildings that people need to see from several angles. Many projects mix the two, for example a 3D product shot finished with 2D callouts.
Can you render a product before it is manufactured or photographed?
Usually, yes. With the pack dimensions, dieline and print artwork we can model the pack and apply your artwork to it, then light it for the website, listings or launch posts. If a physical sample exists, we use it to check colour and finish.
What do you need from us for architectural visualisation?
Plans, elevations and sections, or a 3D model from your architect, plus material references, site photographs and the views you want to show. On the Karya Siddhi Hanuman Temple project we began by studying the architectural references and project requirements before developing the renders.
How many rounds of changes are included?
We agree review checkpoints in the brief rather than an open-ended number of rounds: styleframes or clay renders first, then the animatic, then the full build. Comments cost least at the early checkpoints, before anything is animated or lit in detail.
Can you also shoot and edit the film around the graphics?
Yes. Our in-house team handles production from pre-production to final delivery, so the graphics can be planned alongside the shoot and the edit. On the Sigmoid and Tata Play Fiber projects for FTA Global, motion graphics support was delivered alongside our video editing and post-production work.
From the blog
Read more
- Video productionThe complete guide to video production for businessesBusiness video production runs in five stages: choose the format from your goal and audience, plan it in pre-production, film to that plan, shape it in post-production, then receive a labelled set of masters and cut-downs. Most of a film's quality and cost is decided before the camera rolls, so planning deserves the most attention.
Vaibhav B. Bharadwaj, 15 min read - AI and creativityWhere AI fits in a creative workflow, stage by stageAI fits a creative workflow wherever the work is repeatable and easy to check: research summaries, first drafts, previsualisation, edit assists, grounded chatbots and content at volume. The idea, the taste, the facts, real people's likeness and the final sign off stay human. Sort every task into draft, speed up or decide, then add AI one stage at a time.Vaibhav B. Bharadwaj, 14 min read
- Video productionCinematography basics for brand and corporate filmsCinematography decides five things in a brand or corporate film: what sits in the frame, which lens shows it, whether the camera moves, how light shapes it, and how much coverage the editor gets. Each choice changes what the viewer notices and believes, so each should follow the story, not habit.
The House of Edits, 15 min read
Related services
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